nice to know

Neues von Ihrer
Werbeagentur pinzweb

Digitale Neuigkeiten

Jetzt ist schon wieder was passiert… im digitalen Umfeld. Einer von vielen Gründen, warum wir unseren Job lieben, sind die rasend schnellen, spannenden Entwicklungen im Online-Markt. Hier finden Sie die heißesten Neuigkeiten aus der Branche und wertvolle Tipps für Ihren Web-Alltag. Ebenso informieren wir Sie hier stets über Updates aus unserer Agentur. Neugierig geworden? Lassen Sie von Sich hören! Oder weiter zur …

Das steckt hinter der Farbwahl für Firmenlogos

Das steckt hinter der Farbwahl für Firmenlogos

Farben erzeugen Emotionen und schaffen Assoziationen. Wenn es um das Design eines Logos geht, spielt

businessman hands writing notes

<img width="1024" height="682" src="https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-1024x682.jpg" class="attachment-large size-large wp-image-14528" alt="businessman hands writing notes" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Was macht eigentlich ein PPC-Marketer?

Abkürzungen sind steter Begleiter im World Wide Web (oder WWW, um beim Thema zu bleiben).

businesswoman checking e mail online on laptop

<img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Ingress ab sofort für das iPhone erhältlich

Das beliebte Augemented- bzw. Alternate-Reality-Spiel Ingress ist ab sofort auch für iPhone-User erhältlich. Publisher Google

Wie Facebook für Politiker und Parteien funktioniert

Wie Facebook für Politiker und Parteien funktioniert

Wie Facebook für Politiker und Parteien funktioniert Etwas unerwartet, wird 2019 doch noch zum großen

the girl is shopping on the internet

<img width="1024" height="682" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13700" alt="the girl is shopping on the internet" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="682" src="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg" class="attachment-large size-large wp-image-13700" alt="the girl is shopping on the internet" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

SEO-Maßnahmen für die Google-Bildersuche

Sicher haben Sie dieses alte Sinnsprüchlein schon ein paar Mal gehört: Ein Bild sagt mehr

Was kostet Werbung bei Google?

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

Gezielte Suchmaschinenoptimierung für DuckDuckGo

Wenn es um Suchmaschinenoptimierung geht, dann ist fast immer von Google die Rede. Der nach

businesswoman checking e mail online on laptop

<img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

7 Tipps für erfolgreichen Web-Content

Web-Content ist nicht gleich Web-Content. Die richtigen Inhalte und das korrekte Content-Maß sowie eine entsprechende

SCA bringt neue Vorgaben für den Online-Handel

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-10298" alt="SCA bringt neue Vorgaben für den Online-Handel" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg" class="attachment-large size-large wp-image-10298" alt="SCA bringt neue Vorgaben für den Online-Handel" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

So geht Google mit Duplicate Content um

Wie bereits im ersten Kapitel der Serie zum Thema Duplicate Content festghalten, handelt es sich

businessman hands writing notes

<img width="1024" height="682" src="https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-1024x682.jpg" class="attachment-large size-large wp-image-14528" alt="businessman hands writing notes" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/businessman-hands-writing-notes.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Eigener Gehweg für Handysüchtige in chinesischer Großstadt

Im urbanen Zentrum der chinesischen Großstadt Chongqing leben 7,5 Millionen Menschen, weitere 21 Millionen in

So funktioniert Audience Development

So funktioniert Audience Development

So funktioniert Audience Development Die richtigen Inhalte für das richtige Publikum zur richtigen Zeit am

Was kostet Werbung bei Google?

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

Weiterer Ranking-Boost für mobil-freundliche Websites

Die Zukunft des Internets dürfte noch mobiler sein, und das weiß man nicht erst heute.

the girl is shopping on the internet

<img width="1024" height="682" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13700" alt="the girl is shopping on the internet" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="682" src="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg" class="attachment-large size-large wp-image-13700" alt="the girl is shopping on the internet" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

So vermeiden Sie die häufigsten Structured Data-Fehler

Structured Data, also strukturierte Daten, können bei richtiger Verwendung einen durchaus erheblichen Ranking-Vorteil bedeuten. Durch

5 Tipps um Ihre Schreibblockade zu lösen

5 Tipps um Ihre Schreibblockade zu lösen

Manchmal sitzt man vor einem leeren Blatt Papier und weiß einfach nicht, wo man anfangen

Fingerprinting – der unlöschbare Cookie-Nachfolger

<img width="1024" height="684" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-14877" alt="Fingerprinting – der unlöschbare Cookie-Nachfolger" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-768x513.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1536x1025.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="684" src="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg" class="attachment-large size-large wp-image-14877" alt="Fingerprinting – der unlöschbare Cookie-Nachfolger" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-768x513.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1536x1025.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Fingerprinting – der unlöschbare Cookie-Nachfolger

Ist die Zeit des Cookies endgültig abgelaufen? Durch Browser-Plugins oder den sogenannten Inkognito-Modus wird die

businesswoman checking e mail online on laptop

<img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Hummingbird: Google lernt uns zu verstehen

Eines der wichtigsten Updates des Google-Suchalgorithmus wurde im August 2013 weitestgehend unbemerkt eingeführt, nur um

Fingerprinting – der unlöschbare Cookie-Nachfolger

<img width="1024" height="684" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-14877" alt="Fingerprinting – der unlöschbare Cookie-Nachfolger" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-768x513.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1536x1025.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="684" src="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg" class="attachment-large size-large wp-image-14877" alt="Fingerprinting – der unlöschbare Cookie-Nachfolger" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-768x513.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1536x1025.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Google Search Console schafft bevorzugte Domain ab

Die Arbeiten an der neuen Google Search Console dauern an. Weiterhin wird an Design und

Was kostet Werbung bei Google?

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

Was macht eigentlich ein Webtexter?

Was ist eigentlich Text? Diese Frage beschäftigt nicht nur Linguisten seit Jahren und Jahrzehnten. Unzählige

SCA bringt neue Vorgaben für den Online-Handel

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-10298" alt="SCA bringt neue Vorgaben für den Online-Handel" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg" class="attachment-large size-large wp-image-10298" alt="SCA bringt neue Vorgaben für den Online-Handel" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

Google-Algorithmen – ein tierisches Vergnügen?

Durch kleine und große Anpassungen überarbeitet Google seine Such-Algorithmen regelmäßig, um die angezeigten Treffer zu

Was kostet Werbung bei Google?

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg" class="attachment-large size-large wp-image-11877" alt="Was kostet Werbung bei Google?" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/09/Online-Werbung.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

Facebook: Clickbaiting? Nein, danke!

Facebook arbeitet weiterhin konzentriert darauf hin zur Zentrale für personalisierbaren Nachrichtenkonsum zu werden. Regelmäßig eingeführte

Tipps für Content-Marketing im B2B-Bereich

Deswegen sollten Sie auf Fake-Reviews verzichten

Ist dies die Ära der Skepsis? Überall hört und liest man von Fake News, trifft

businesswoman checking e mail online on laptop

<img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="692" src="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg" class="attachment-large size-large wp-image-13707" alt="businesswoman checking e mail online on laptop" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1024x692.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-300x203.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-768x519.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-1536x1038.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop-60x41.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/businesswoman-checking-e-mail-online-on-laptop.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Wie Sie stagnierenden Rankings den Kampf ansagen

Irgendwann, so scheint es, hakt es bei der Suchmaschinen-Optimierung. Sie haben den gängige Maßnahmenkatalog ausgeschöpft,

SCA bringt neue Vorgaben für den Online-Handel

<img width="1024" height="683" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-10298" alt="SCA bringt neue Vorgaben für den Online-Handel" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="683" src="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg" class="attachment-large size-large wp-image-10298" alt="SCA bringt neue Vorgaben für den Online-Handel" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-1024x683.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/07/sca-vorgaben-online-shops.jpg 1200w" sizes="(max-width: 1024px) 100vw, 1024px" />

Kaum personalisierte Suchergebnisse auf Google

Personalisierte Informationen und Algorithmen werden aktuell heftiger denn je diskutiert, was nicht nur an der

the girl is shopping on the internet

<img width="1024" height="682" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-13700" alt="the girl is shopping on the internet" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="682" src="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg" class="attachment-large size-large wp-image-13700" alt="the girl is shopping on the internet" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1024x682.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-768x512.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-1536x1024.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2019/12/the-girl-is-shopping-on-the-internet.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Gefahr von DDos-Attacken durch Fake-Googlebots

Im Schnitt wird eine Website täglich von 187 Googlebots besucht. Auf alle 24 dieser Bots

Fingerprinting – der unlöschbare Cookie-Nachfolger

<img width="1024" height="684" src="data:image/gif;base64,R0lGODdhAQABAPAAAP///wAAACwAAAAAAQABAEACAkQBADs=" data-lazy-type="image" data-lazy-src="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg" class="lazy lazy-hidden attachment-large size-large wp-image-14877" alt="Fingerprinting – der unlöschbare Cookie-Nachfolger" decoding="async" data-lazy-srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-768x513.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1536x1025.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" /><noscript><img width="1024" height="684" src="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg" class="attachment-large size-large wp-image-14877" alt="Fingerprinting – der unlöschbare Cookie-Nachfolger" decoding="async" srcset="https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1024x684.jpg 1024w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-300x200.jpg 300w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-768x513.jpg 768w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-1536x1025.jpg 1536w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger-60x40.jpg 60w, https://static.pinzweb.at/wp-content/uploads/2020/01/Fingerprinting-–-der-unlöschbare-Cookie-Nachfolger.jpg 2000w" sizes="(max-width: 1024px) 100vw, 1024px" />

Dynamic Ads auf Facebook in mehreren Sprachen

Die Welt der Werbung sucht konstant nach neuen Möglichkeiten der Positionierung und Internationalisierung. Nirgendwo schreiten

Diese Webseite verwendet Cookies
Wir verwenden Cookies, um Inhalte und Anzeigen zu personalisieren, Funktionen für soziale Medien anbieten zu können und die Zugriffe auf unsere Webseite zu analysieren. Außerdem geben wir Informationen zu Ihrer Verwendung unserer Webseite an unsere Partner für soziale Medien, Werbung und Analysen weiter. Unsere Partner führen diese Informationen möglicherweise mit weiteren Daten zusammen, die Sie Ihnen bereitgestellt haben oder die im Rahmen Ihrer Nutzung der Dienste gesammelt haben.

Datenschutz
Diese Website verwendet Cookies, damit wir dir die bestmögliche Benutzererfahrung bieten können. Cookie-Informationen werden in deinem Browser gespeichert und führen Funktionen aus, wie das Wiedererkennen von dir, wenn du auf unsere Website zurückkehrst, und hilft unserem Team zu verstehen, welche Abschnitte der Website für dich am interessantesten und nützlichsten sind.

Unbedingt notwendige Cookies
Unbedingt notwendige Cookies sollten jederzeit aktiviert sein, damit wir deine Einstellungen für die Cookie-Einstellungen speichern können.

Marketing & Statistik
Diese Website verwendet Google Analytics, um anonyme Informationen wie die Anzahl der Besucher der Website und die beliebtesten Seiten zu sammeln. Diesen Cookie aktiviert zu lassen, hilft uns, unsere Website zu verbessern.

Google Tag Manager
Dies ist ein Tag-Management-System. Über den Google Tag Manager können Tags zentral über eine Benutzeroberfläche eingebunden werden. Tags sind kleine Codeabschnitte, die Aktivitätenverfolgen können. Über den Google Tag Manager werden Scriptcodes anderer Tools eingebunden. Der Tag Manager ermöglicht es zu steuern, wann ein bestimmtes Tag ausgelöst wird.